Monday, 4 July 2011


I thought I'd share a review, as such, of an album cover with you from one of my favourite albums from 2011 - WU LYF's "Go Tell Fire To The Mountain".


WU LYF are a manchester indie pop/rock band who describe their music as "heavy pop". Recorded in a church in Ancoats, Manchester; the jangly, reverb-heavy guitars that sit right in with all the other Manchester 90's indie bands are layered under solid and interesting drums beats topped with semi-screamed vocals, peculiar for this style of music - but the rhythms of both the drums and the vocals fit together and bounce of each other in the most incredible way.


I love the typography of this band - the completely justified bodies of text combined with the vertical structures really create an iconic and semi-religious cult feel to this bands visual branding. the logo and the uniformed graphic styles on all their posters and artwork really bring together the visual aspect of this band. The mixture of serif and sans serif type in any given pieces of design compliment the collage/cutout illustration works which are cool but, even though i cant think of a better or more appropriate style, just don't push my buttons unfortunately - maybe i need to try some collage myself so i can learn to appreciate it more.


I also love the formats this band uses in every way; the website is simple and powerful, the printed design is uniformed and heavily styled but that only accentuates the dramatic differences between each piece (check out the world tour posters - featuring the same design on each but changing the background image to something suited to the location) and the CD sleeve is a fantastic matt printed CD case-booklet hybrid.
Here are a few links to other visuals of this band you might find cool, as well as some fantastic, really original and interesting music videos from this band, just another layer to this bands incredible visual sense.

Posters from the world tour
WU LYF website
Dirt
LYF
Spitting Blood

Finally, here's their poster for their show as part of the Manchester International Festival at which I am part the volunteer staff.
Expect to be hearing more about this.

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